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Sales – The Way We Generated Our First Million In Revenue
I first read about the importance about the importance of sales in entrepreneurship after reading Robert Kiyosaki’s classic book — Rich Dad Poor Dad. He described it as the number one skill of an entrepreneur, and I found this to be very true. Learning sales was a…
The 7 Most Common Mistakes Local Business Owners Make
The first online marketing company I built is named “Kala Digital”. Kala literally means “time” in Sanksrit, one of the oldest languages in the world.
The Top 3 Google Ads Myths For Local Businesses
One of the most common myths is that you pay more by using an agency rather than if you were to run your Adwords campaigns yourself.
The Most Underutilised Local Internet Marketing Strategy
A little known fact about online marketing is usually over 90% of people will leave your website WITHOUT taking action. They won’t fill out the contact form, or they won’t phone your company to find out more about your services.
The Top 5 Must Read Books For Local Businesses
Nearly everything you want to achieve has been done before, so it’s a smart idea to leverage off the wisdom of others. Read like there’s no tomorrow. I’ve personally read 500+ books on the subjects of business, marketing, sales, entrepreneurship, biographies and philosophy. These are the top 5 that helped me and will help your local business the most.
How To Separate Your Local Business From The Competition
One of the largest challenges when building your local businesses company is how to seperate your your products and services from the competition. Every business owner wants to avoid what is commonly known as a “race to the bottom”. Ie when your only strategy to win business is competing by lowering the price for your products or services.
How To Increase The Leads From Your Website Immediately
Of all the data you receive from your local business internet marketing agency. The most underrated element is your website conversion rate. Why is this so important? Quite simply, because if you are smart enough to double the conversion rate of your website, you can double the return on investment from your internet marketing.
5 Warning Signs That Your Landing Page Copy is Terrible
Writing landing page copy is among the most challenging tasks a marketer can undertake. In just 100 to 200 words, you're responsible for convincing your prospects that downloading your eBook, white paper or case study is worth their time. You need to create a "short...
5 Small-Business Principles That Stand the Test of Time
Quite a few small-business principles stand the test of time, whether the year is 1916 or 2016. To help ensure your business gains the longevity it deserves, consider the five key points outlined below. 1. Deliver a Promise Instead of a Product In other words, make...
Do You Make These Mistakes On Your Website?
There are some common website mistakes that all business owners should avoid. The problem is that they usually do not know the mistakes they are making. We are reviewing some common mistakes that are made on websites all the time as well as providing some tips on how to avoid or fix them if you have already made the mistakes.